I am DeAnna, I am a master certified, trauma informed, positivity practitioner coach specializing in sales and business. I have a coaching business where I train salespeople and network marketers how to do sales and grow their business.
I have helped my clients break through barriers that come with sales/network marketing, reach the top of their companies, and become financially stable. Some are pushing to the top, just getting started or somewhere in between.
Are you working your business like a business?
Imagine this, you have a store in downtown, you have worked hard to get your store open, your hours are Monday – Saturday 9-4. What time do you get there everyday? What is the first thing you do? Turn your open sign around.
Now, the sales you make at your store in downtown pays the rent, pays the light bills, pays your employees, pays for your inventory and hopefully pays your salary. What do you do to get people in your store? (specific action items). Now, are you doing those things in your social selling business today? Why not?
Are you doing those things everyday of the month? OR are you doing them in the last 7 days of the month to meet your goal? Are you doing them everyday of the year or are you only doing them to qualify for that incentive prize? Why not?
Most people in this business only know how to work when they are in a financial crisis. Think about this, you are marketing to a crisis, you have a product that will “help” someone, their pain point, their crisis. And that is OK because if you are like me, you have a product designed to help. When I say you are working the hardest in a financial crisis, you work work work, then you have some income coming in, you get complacent until the money runs out, now you are back to the crisis, work work work and the cycle goes on and on.
If you are in your downtown store and did this, how successful would your store be? What if you only worked the last 7 days of the month to reach that goal, lets say the goal is your rent, inventory, lights….how long do you think the store would be open?
This is actually a manager mentality instead of a business owner mentality and if that is your season of life that is perfectly ok, but what I have discovered is, if all you ever do is rush rush rush in your crisis, 1st you are going to be seen as desperate, 2nd you are going to get TIRED and burned out.
Everyday that you don’t have a post, you don’t reach out, you don’t show up in your business, it compounds, The problem is, this is a delayed effect business on both sides, meaning, you didn’t make a post today or work your business today it will not effect your paycheck today but when one day turns to 2 then a week and then all of a sudden here we are in the last 7 days of the month and you are in financial crisis mode. OR you make a post everyday for 5 days and nothing is happening, you get discouraged and quit. Remember, your tree will not produce fruit within a week or even a month of planting it.
This business is the same. Every time you make a post, your are turning your OPEN sign around letting your potential customers that you are open for business. Every time you make a post or a reach out you are planting the seed and maybe they don’t need your product right now but when they do need your product they know who to come to and when you store sign is closed, chances are they are going to go find someone who’s store is open. You laid the foundation, don’t let someone else water your seed and get the fruit from that tree.
Society has trained us to be in an employee mindset, worked 40 hours this week and your check immediately reflects that. However if you want to make this business a successful one, you have to switch to a business owners mindset, you have to put yourself in your store with your products that you are selling, turn your open sign around and confidentially sell that product as if your lights and rent depend on it.
There is rarely a season in life when you can work in ideal conditions every single day, things happen, kids get sick, you get sick, things happen. When you are in the midst of building your business it is critical that you plan ahead, plan for things to set you back, slow you down. This is done by creating habits, spend an hour of downtime and plan out 14 posts, put them in your notes section of your phone (now you can schedule Facebook posts), get outside and make 15 x 90-second reels and save them to your phone so when you get in a season where you just can’t, at least you have a post or reel and still work your business and If all else fails, recycle an old post, chances are it will be seen this time by a completely different audience.
Plan a head, Is your open sign turned around, are you putting yourself in your downtown store, doing those reach outs, make those posts, (testimonials work the best for your posts, short and sweet). I will go into my testimonial vault, find someone’s story, take out the my company name, take out the products that they are taking and take out all the “fluff” words and hashtags, but still keep it their story and post that in my feed. Always post with a picture. Why do I take out the company and products? I remove that info for a few reasons, 1. I want there to be curiosity, 2. I will sure as &$#* post something that didn’t meet company compliance and get that dreaded text or email slapping me for posting something I shouldn’t. And 3. I do NOT want someone going to Amazon buying overpriced expired products because believe me, that happens.
Are you working your business like a business? OR are you only working in crisis mode?
Did you find any of this helpful? If are interested in more of this like this you can visit my website and signup for one on one coaching. www.tripleplaycoach.comYou will find different coaching packages and options available to sign up for.
Triple Play Coaching 